CASE STUDY: John Krasinski #SGN

CASE STUDY: John Krasinski #SGN

Are you watching John Krasinski’s Some Good News? It’s taken YouTube and the world by storm since it launched a little over a month ago (2.21M subscribers/50 million+ views and counting.)

I’m waiting for Episode 6 to drop as I type. If you haven’t checked it out yet I don’t want to ruin it with spoilers but trust me you’ll laugh, you’ll cry and you may even gasp – I did in Episode 5. Dude’s got some serious connections at Pepsi.

Some Good News (SGN) is also a master class in how to successfully create content in the time of corona – or any time.

Influencers! May The Fourth Be With You!

MAY the fourth be with you! I love theme days like Pi Day and May The Fourth Be With You. If you’ll indulge me in a Yoda/Obi Wan moment: You have the force within your grasp.  Success on-camera in the Galactic Media Empire – whether you are a host, actor or comedian –  requires not […]